Terms & Conditions

1. Who we are

EliteFarmer is an online marketplace where members place adverts for produce, eggs, honey, flour, meat and prepared farm food, plants and seed, and the equipment a small holding runs on. Producers list what they have, buyers order from them, and the goods travel from the farm that made them to the door that asked for them. The site is operated as part of the All Farmers, One Platform network; the operator can be reached at [email protected] or through the contact page.

2. Your account

Browsing is open to everyone. Posting an advert, or answering one, needs an account. You must give a valid email address, keep your password confidential and accept responsibility for everything done under your account; tell us promptly if you think the password has been compromised. One person may hold one account, and we may merge or close duplicates after writing to you.

3. What you may and may not do

Use the site lawfully, and only to advertise or acquire goods and services you may lawfully trade where you are.
Post accurate adverts: the description, the price and the photographs must match what is on offer.
Do not post stolen property, live animals in breach of welfare rules, restricted weapons, prescription veterinary medicines, uncertified seed or plant material, or anything whose sale is prohibited where the item is.
Do not scrape, resell, systematically extract or mirror listings, photographs or member data.
Do not interfere with the service, probe it for weaknesses without our written permission, or reverse-engineer the software beyond what applicable law allows.
Do not use a member's contact details to approach them for anything other than the enquiry they replied to.

4. Adverts and moderation

You keep ownership of what you post and you grant us a non-exclusive licence to display, store, reproduce and adapt it for operating and promoting the service while the advert is live. We moderate the board and may refuse, move, hide or remove any advert without notice where it breaches these Terms, misleads, breaks the law, or is reported by members. Removing an advert creates no liability towards you.

5. The deal is between you and the other party

EliteFarmer introduces buyers and sellers. It does not sell the items shown, take possession of them, handle the purchase price or guarantee that any party will perform. The contract for sale is made directly between buyer and seller, and each answers to the other for quality, description, delivery, warranty, tax and any statutory remedy. See our Disclaimer.

6. Fees

The core service is free. Optional paid features are priced on screen before you confirm them and billed only after you start them. Unless an offer says otherwise, a fee is non-refundable once the feature has been delivered, and we may change prices with reasonable notice on the site.

7. Intellectual property

The site itself — its design, code, logos, category structure and original editorial text — belongs to us or to our licensors. Member material belongs to the member who posted it. You may print or share a single listing in order to buy or sell that item; anything else needs our written consent. Details are in the Copyright Notice.

8. Availability

We work to keep the site available around the clock and we plan for maintenance, but we do not promise uninterrupted access. The service may be paused for updates, infrastructure work or events outside our control, and we announce planned downtime on the site where we reasonably can.

9. Suspending and closing an account

We may suspend or close an account that repeatedly breaches these Terms, is used in fraud, or whose owner cannot be reached at the address on file. You may close your own account at any time from your account page; the steps are set out in the Privacy Policy.

10. Liability

We are liable for our own negligence, for fraud and for fraudulent misrepresentation, and nothing here limits a liability that cannot lawfully be limited. Subject to that we are not liable for indirect or consequential loss, for loss of profit, revenue or data, or for the acts and omissions of other members. Where we are liable for anything else, our total liability is limited to the greater of the fees you paid us in the twelve months before the claim and £100.

11. Complaints

Tell us what went wrong through the contact page and quote the email address on your account. We acknowledge a complaint within two working days and answer it in substance within fourteen. If we cannot settle it, you may refer the matter to the consumer authority of your country; residents of the European Union may also use the Online Dispute Resolution platform.

12. Changes to these Terms and governing law

We may update these Terms as the service changes; the date at the top of this page is the date of the last change, and for material changes we notify members by email before the new terms apply. These Terms are governed by the law of England and Wales, whose courts hear any dispute, save that the mandatory consumer protections of your own country of residence still apply to you.

13. Selling goods that are made, not merely owned

A seller is the producer or the business that sourced the goods, and answers for their description, weight, labelling, allergen declaration and use-by date.
Food offered here must meet the food safety and labelling rules of the country it is sold in, including the name and address of the business responsible, the net quantity and any allergen present.
Goods must be packed so that they arrive in the condition described. Where a delivery is late, damaged or wrong, the seller must refund or replace it.
A buyer must give an address where someone can receive the delivery, and must check the goods on arrival and report a problem without unreasonable delay.
Payment is taken at the price shown when the order is placed. Where we operate the payment on the seller's behalf we pass it on once the delivery window closes; the seller remains the supplier and the issuer of the invoice.